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What is persona marketing? In marketing terms, a persona is a semi-fictional representation of ideal customers that help guide your decisions and focus your efforts on serving the right people well. You can think of a persona like a pen portrait that captures the...
I’m going to show you how a few minutes spent optimizing your content for SEO can make a big impact towards a page one ranking in Google. You spend a lot of time and money producing high-quality valuable content… You want that content to be seen by...
Simplicity is the ultimate satisfaction — Leonardo da Vinci I wonder if you’ve noticed that the longest running, most successful and memorable pieces of marketing are usually simple. "This Bud’s For You." "Don’t leave home without it." "The Ultimate Driving...