3 September 2010 0 Comments

Facebook Adds Popular News Articles To Search Results

It’s sort of a baby step in Facebook’s efforts to improve its search results, but certainly worth noting here: Facebook is now showing news articles in its search results and ranking them by how many “likes” and “shares” the articles have received from Facebook users. The All Facebook blog says the number of friends who [...]

3 September 2010 0 Comments

In Defense of Links, Part Two: Money changes everything

Part two of this three part series focuses on corporate links.  …”These are links placed on pages because they provide some tangible business value to the linker: they cookie a user for an affiliate program, or boost a target page’s Google rank, or aim to increase a site’s “stickiness” by getting the reader to click [...]

3 September 2010 0 Comments

Would Google Offer Embedded Search Links to Site Owners?

There are a number of advertising services on the Web that offer contextual search link sevices, which identify terms on a site and embed links within them pointing to advertisers’ pages. A Google patent granted earlier this week describes a way that web site publishers could identify parts of their pages that they would [...]

3 September 2010 0 Comments

Friday Recap: Free Your Mind Edition

We the people of the SEM community hold these truths to be self-evident that all search engines are not created equal. But while we knew the algos and layouts changed, how many people really thought about how that would change the heat maps? Turns out different search engines have very different eye-tracking patterns. Something to [...]

3 September 2010 0 Comments

Viral Video Lessons Round Up – Rockets, Collaborations, & Camera Glitches

Every Friday I like to share some of the week’s biggest viral video hits with you.  I also like deconstructing them, trying to put our finger on what it was about each video that hit the viewing public just right enough to make them share it like mad.  Perhaps we can learn and hone our [...]

3 September 2010 0 Comments

Serbia beats Faeroes 3-0 in Euro 2012 qualifier (AP)

Goals from Danko Lazovic, Dejan Stankovic and Nikola Zigic gave Serbia a 3-0 win over the Faeroe Islands to open its qualifying campaign for the 2012 European Championship. Lazovic missed two chances before opening the scoring in the 14th minute.

3 September 2010 0 Comments

Consumer Watchdog Uses Google Analytics to Track User Behavior…Wait, What?

Yesterday I posted about a video being shown on a jumbotron in Times Square that showed Google CEO Eric Schmidt as a privacy peeping Tom; gathering information from unsuspecting children as he offered them “free” ice cream in his Google ice cream truck. Well Business Insider made an interesting discover today that calls out Consumer [...]

3 September 2010 0 Comments

This Week’s Best YouTube Ad Campaign: Tipp-Ex Impresses With Custom Interactive YouTube Video

I love writing about “outside-the-box” YouTube videos.  Anytime a brand can push the boundaries of what’s possibly on YouTube while also exuding humor and creativity, I take notice.  You might remember me pointing out such ads for Google Chrome or the film The Expendables.   And now there’s a new one from Tipp-Ex called “NSFW. A [...]

3 September 2010 0 Comments

More Thoughts On Demand: A Referendum of Sorts on Google and Social

3 September 2010 0 Comments

Bing Targets Firefox, Chrome Users For IE Upgrade – But Not Safari

Back in the day, it was news when Google used its massive home page distribution to push its new Chrome browser. Google putting ads on its home page?! A big deal, even if they were for Google’s own products. It spoke to an ongoing creep inside the company of…